The announcement of the premiere of the film Bye Bye Man. Ticket sales upturn.
Fullscreen banners. Landing page. White-list. Google Analytics. CPC pricing model.
Hyper GEO on Universities
Our production team developed a landing page for this advertising campaign with the information about film and call-to-action button "buy ticket".
To reach target audience we used targeting on age, hyper GEO and white-list of mobile apps.
The statistics received from GA helped us to track post-click behaviour and carry out an optimization on traffic sources.
Bounce rate 7.76 %
Time on the web-page 54 sec
Unique users 92%
Overfulfillment on clicks 6%