• Announcing first in Turkey golf court with TrackMan Golf application support
• Encourage professional golf players to attend Gloria Golf court
• Optimisation by apps, CTR
• Google Analytics
• SuperGeo
• Switzerland
• Turkey
• Poland
• Austria
To reach the targeted audience, we used the following mix of targeting tools:
Socio-demographic: Male/Female 35+ years old
User interests:
• Golf
• Foreign Travel
• Hotels
• Auto class “Lux”
• Gourmet foods
• Art/antique collecting
• International Personal Banking
• Investments
SuperGeo:
In addition to targeting the foreign countries, we also set a supergeo targeting across the Belek city coast.
Daily optimization
We carried out the optimisation of the advertising campaign according to BYYD platform statistics. Our managers selected only the placements with the highest metrics during the campaign to achieve the best cost per click and results.
Total impressions 853.333
Total impressions 659.789
Total impressions 642.279
Total impressions 1.201.344
Total impressions 369.717
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