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Advertising campaign
Galazolin
Tasks:
• Increase brand awareness
• Attracting targeted traffic to the site
Instruments:
• Interactive сreatives Rich Media
Brandlift
• Targeting by social demographics and interests
Geo:
• Kyrgyzstan
Implementation

Targetings:

To reach the target audience, we used the following combination of targeting tools:

Socio-demographic parameters:

• Men and women of the age group – 20+

User interests:

Health:
• Medicine
• Health
• Health and fitness
• Vitamin supplements
• Medicinal herbs
• Health (folk remedies)
• Allergies;
• Asthma
• Colds and flu
• etc.

 

Production:

To promote, we have developed a creative with the main advantages of the drug, the creative can be viewed at the link.

Result
Impressions:

102% completed

Clicks: 17 625

Total coverage  263 143 target users

CTR - 2,03%
BrandLift
Haven't seen the ad (new audience)
58%
(1082 clicks)
42%
(770 clicks)
They know
Brand
They don't know
Brand
They know
Brand
They don't know
Brand
Have you seen an ad (retargeting):
30%
(965 clicks)
70%
(2268 clicks)
They know
Brand
They don't know
Brand
They know
Brand
They don't know
Brand
Device manufacturers
Screenshots of placements
Advertising campaign
Advertising campaign

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