Today the banking segment implements financial management capabilities via mobile devices more and more actively. Customers make purchases through the "Mobile Banking", transfer funds between cards, make online orders.
It is extremely important to promote such services through mobile advertising, during the tendency of integration of users’ financial life with smartphones and tablets. Viewing messages about new services from the banking or financial sphere, the client focuses attention on the information content and advantage of advertising, so the effect of this format of communication is effective.
BYYD allows making the maximum coverage of users by means of the targeting on age, gender, interests and geo-location. You can filter the most suitable audience for your potential client and make with him the high-quality advertising communication.